401st Strategic Plan & Action Group

Market entry & business strategy

Build your
advantage
in new markets

We assess market opportunities and develop the entry, funding, and operating strategies needed to establish your business in new markets.

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Boutique strategy consulting firm

Pangyo, South Korea · Cross-border strategy

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01 / Our role

The strategy function
your organization needs

Early-stage deep tech organizations often need strategic planning before they have an in-house team to handle it. 401SPAG is a boutique strategy consulting firm that takes on this work as an external strategy function.

Our outsourced chief strategy officer (CSO) service covers market analysis, fundraising plans, market-entry strategy, and internal operating strategy. We also work with companies, public institutions, and associations evaluating new technologies and markets.

Our focus

Space

Energy

AI

Advanced systems

02 / Expertise

Where we contribute

From an ongoing strategy function to a defined market-entry or technology planning project.

01

Outsourced strategy planning

Early-stage deep tech organizations

We take on the strategic planning work an early-stage organization does not yet have the internal capacity to manage. This includes assessing markets, planning fundraising, defining market-entry priorities, and developing internal operating strategy.

  • Market & competitive analysis
  • Fundraising & business planning
  • Market entry & operating strategy
02

Cross-border market entry

Companies entering or expanding abroad

We support companies entering Korea or expanding into overseas markets. We combine market analysis and entry planning with government relations, helping organizations understand the institutional landscape and engage relevant public bodies.

  • Inbound & outbound market-entry plans
  • Government relations
  • Institutional & partner engagement
03

Public-sector strategy

Governments, institutions & associations

We help governments, public institutions, and associations assess emerging technologies and sectors. Market and industry analysis informs strategic priorities, development plans, and decisions about where to direct resources.

  • Technology & industry assessment
  • Market analysis
  • Strategic priorities & roadmaps
04

Technology adoption & integration

Companies entering new fields

We work with companies exploring a new technology or business area. We assess its relevance to the existing business and develop a strategy for adoption, integration, and future growth.

  • New business & technology assessment
  • Adoption & integration planning
  • Long-term business strategy

03 / Engagements

Support shaped
around your needs

The scope follows your planning needs, available internal resources, and decision timeline.

04 / Our approach

From analysis
to an operating plan

We define the question, examine the evidence, and translate the findings into priorities and plans.

  1. 01

    Scope

    Define the decision, planning needs, internal resources, and timeline.

  2. 02

    Analyze

    Assess the technology, market, competitors, and institutional context.

  3. 03

    Evaluate

    Compare strategic options, requirements, risks, and trade-offs.

  4. 04

    Plan

    Set priorities, resource needs, responsibilities, and milestones.

  5. 05

    Review

    Review progress and revise the strategy as evidence and conditions change.

Working principles

Confidentiality

Protect sensitive information through agreed scopes and confidentiality arrangements.

Evidence

Distinguish established findings from assumptions and gaps in the available information.

Practicality

Match recommendations to the organization’s resources, responsibilities, and timeline.

Contact

Discuss your
planning needs

Tell us about your organization, the strategic planning work you need, and your timeline.

mail@401spag.com